Marketing Analytics Job Seeker with 6+ Years Experience
I’ve always been fascinated by the intersection of technology, creativity, and human behavior.
Growing up in India, my journey was shaped by three defining passions – marketing, motorsports, and music.
Racing taught me precision, music trained my instinct for patterns, and building my own business showed me the power of data-driven decision-making.
These skills define my approach to marketing analytics: finding signals in data, optimizing performance, and turning insights into strategy.
Business Analyst
Performance Marketer
I’m currently an MS in Business Analytics candidate at Simon Business School, University of Rochester, set to graduate in December 2025.
Over the last six years, I honed my expertise in performance marketing, focusing on customer acquisition, campaign optimization, and ROI growth.
This past year at Simon, I’ve strengthened my data analytics skills with Python, SQL, Tableau, TensorFlow, Hadoop, and Spark. Seeking opportunities from May 2025, I hold an F1 visa with three years of STEM OPT, requiring no sponsorship.
Marketing Analytics Lead
Mach1 Digital
Business Strategy Analyst
Showcraft Global
Marketing Analyst
CashKaro
Marketing Executive
The Times of India
Master of Science in Business Analytics
Simon Business School, Rochester NY
Bachelors in Business Administration
Amity University, India
Data Hours
Spent
Chief Sporting Officer @ Fairstreet Sports
“I had the pleasure of working with Keshav during Mach1 Digital’s campaign for the launch of MotoGP Bharat in 2023. His strategic vision and data-driven approach played a crucial role in delivering record-breaking digital visibility for the event. From leveraging tools like Power BI, Google Analytics, Facebook Ads, and Shopify to fine-tuning SEO and audience targeting, Keshav’s leadership helped set a new benchmark for digital marketing in Indian sports.”
CEO, Tony Romas USA
“Keshav played a key role in revitalizing Tony Roma’s digital presence, bringing fresh, creative energy to a 52-year-old global brand. His team at Mach1 Digital executed impactful social media and ad campaigns, including high-visibility placements in upscale Florida malls, that significantly expanded our audience and boosted engagement. With a strong grasp of design, strategy, and execution, Keshav consistently delivered results that exceeded expectations.”
General Product Manager @ CashKaro
“Keshav was a key contributor to our marketing success at CashKaro, where he brought a sharp analytical mindset and a data-driven approach to optimizing affiliate campaigns. His ability to directly derive actionable insights using tools like Google Analytics and internal dashboards led to improved conversion rates and stronger engagement. Keshav’s collaborative spirit, strategic thinking, and focus on delivering measurable results made him an invaluable part of the team.”
Senior Manager @ Jio
“During his time at Times Internet, Keshav stood out for his ownership mindset, managing large-scale digital ad budgets and driving high-quality leads through strategic campaign execution. His collaborative approach and sharp attention to detail helped reduce customer acquisition costs and strengthen affiliate partnerships. A results-driven professional with strong analytical and strategic skills, Keshav was a valuable member of the team and would be an asset to any organization.”
Sr Account Manager @ Dentsu
“Working with Keshav at CashKaro was both productive and inspiring. He brought sharp analytical skills and a deep understanding of data-driven marketing to every campaign we worked on. His contributions to our SEO and Google Ads efforts consistently led to higher engagement and stronger ROI. Always collaborative and full of innovative ideas, Keshav was a key driver of performance and a pleasure to team up with.”
Founder's Office @ Cidroy
“Working with Keshav during my internship at Mach1 Digital was an inspiring experience. As a mentor and leader, he brought a rare mix of strategic clarity, hands-on execution, and a deep understanding of the digital landscape. He not only encouraged me to think boldly but also empowered me to act on ideas and contribute meaningfully. Keshav’s ability to turn vision into action while uplifting his team made a lasting impact on my professional growth.”
Project Associate @ Showcraft Global
“When I joined Showcraft as an Associate Project Manager, Keshav was the first to guide me through the ropes and help me settle into a new and unfamiliar environment. He entrusted me with my first project in Banaras and trained us to work efficiently under pressure while fostering strong teamwork. His leadership was both supportive and empowering, making the experience both enriching and enjoyable.”
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